The India International Trade Fair (IITF) 2025, organised by ITPO, is a premier global B2B and B2C trade expo bringing together industry leaders, innovators, and policymakers worldwide. Held at Bharat Mandapam, New Delhi (Nov 14–27), the 44th edition celebrated the theme “Ek Bharat, Shreshtha Bharat.”
aml Communications served as the official Communication Agency for Odisha’s participation at the 44th India International Trade Fair (IITF) 2025, on assignment by the I&PR Department, Government of Odisha. Our integrated communication strategy covered AV documentation, thematic storytelling, social media management, PR support, VVIP coverage, and daily digital updates. Through high-impact videos, photographs, and promotional content, we showcased Odisha’s culture, craftsmanship, development vision, and the theme of Viksit Odisha by 2036. Strategic content achieved strong national visibility, with posts amplified by the CMO Odisha, ITPO, and Union Ministries. Odisha’s Gold Medal win at IITF 2025 further underscored the effectiveness of our storytelling, positioning the Odisha Pavilion as a standout “Mini Odisha” on a global platform.